Promotional Content

– R-Squared & Friends


R-Squared & Friends is an Artists of Color dance music DJ showcase with a goal to create an impact in the Asian American community and bring representation through music. The proceeds of the event will help establish a scholarship aimed at empowering and inspiring Southeast Asian American college students with creative aspirations. These creative fields involve but not are limited to; photography, videography, design, art, media, and music.

I held the position of Design Director for the event. I was responsible for the official branding and digital content, in collaboration with the Marketing Operations team. Created appealing and consistent visual products, from physical posters, social media content, producing the website visuals and more.


Worked with local start-up company, Zeacon, as a partner that helped the R-Squared & Friends event bring our vision to life with physical marketing materials; from posters to the streets of Seattle and publishing an ad in Seattle's newspaper, The Stranger.

R-Squared & Friends – Recap

Videography by Cavin An @abcavin

© 2020 Kim Nucum Design

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